Posted in california wine. california wines, new york, online community, red wine, web 2.0, web20expony, white wine, Wine 2.0, tagged Gary Vaynerchuk, Hahn estates, New York City, Wine 2.0 on September 22, 2008|
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If you’re a winery or have anything to do with selling wine, you had better know about the web. And I mean more than just e-mail. Because right now, there are hoards of tech-savvy 20 & 30 somethings who LOVE wine almost as much as they love technology.
So if you’re not optimizing, twittering & friend-ing people on LinkedIn, FaceBook or Wine 2.0, AND following TTL (aka Twitter Taste Live …for wine & tech geeks alike), you may as well be…under a rock. But I suppose if you’re reading this, you’ve been acquainted with the Social Media platform. It is here to stay in a BIG way.
Find out more NOW.
View my page on Twitter Taste Live
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The world and the future is in the promise of our creative efforts, dedication to hard work and passion for what we do. Obviously, but the reminder can re-invigorate and rejuvinate the business psyche as much or better than a massage. So went Gary Veynerchuk’s message yesterday at Web 2.0…the WIne Guy from Wine Library TV found a convergence of passions that works for him…I mean REALLY works. He said he grossed “$50 million last year…” but essentially it means nothing if you don’t love what you do.
That’s why we’re here at Web 2.0. Integrated into our DNA is an understanding that the e-movement is changing not just the way we do business, marketing & advertising; but it also is changing the way we live. Social Media, the internet & technology is in the throws of changing everything in every person’s life from social connection, communication & interaction to the way we move, work ,shop, vacation, learn, play & engage in the world around us. Words fall short on how integrated & how thoroughly our world is being impacted. Maybe this is already obvious to the majority…, but the intellectual understanding vs. the understanding embedded in the fabric of who we are and how we operate are 2 very different things. It could mean the difference between success & failure.
Share some wine with a friend & talk about it. Ask quesions…the world is getting smaller, moving faster & e-volving now. You gotta be ready. RE-position yourselves, engage & hang on…it will be a hell of a ride.
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