Maybe it’s me, but there’s something special about, um, the Special of the Day. Ok, maybe that’s redundant, but listening to the waiter offer his practiced listing of foods, flavors and preparation always makes my mouth water, even if I don’t order the Special. But there’s something else; it is the Chef’s pick of what’s best today, what’s fresh, something new, fun and different from what’s on the menu all the time. And it is only for today. So the expiration underscores the ephemeral nature of the moment: today’s lunch.
Over the past week I’ve had the pleasure of enjoying a 12Seconds.TV video of the daily lunch specials at New York City’s Roger Smith Hotel. As I watch at 9 am PST, delicious preparations inspire me to look forward to my own Napa lunch, fantasizing about pan seared lamb chops with carrots, chanterelles and figs. So I started responding with a video reply recommending a wine pairing. It is actually great fun. They post today’s special and I find a wine I’d order with it. I’m in Napa, California. They are in New York City. But we’re bridging the gap with our passion for food and wine, sharing along the way and I hope, adding value to people’s daily food experiences. We’re focusing on the senses, the visual, and your imagination, using a couple social media tools to connect us all. To what end? I hope to heighten the experiences we have together in person, over a shared meal. And maybe world peace too.
Today I recommended our 2005 Bin 36 Merlot (Hahn Estates in partnership with Brian Duncan of Bin 36, Chicago) with their pan seared lamb chop. You’ve got to watch the 12 Second video to enjoy it. Then there’s a video reply just beneath offering a wine pairing. Not much detail in the 12 seconds, but you know you have time for it. I always have time for my 12Seconds friends. It is one of my favorite ways to connect.
I’ve said it before, but am astounded the way technology really does build relationships and bring people together. It’s not the cold, impersonal tool once dreaded. Web 2.0 and beyond, with user generated content and participation is able to bridge the gaps of time and space that went neglected before.
I’m meeting a friend for lunch and will relish the specials and our hour of conversation and just taking a moment to breathe.
Now I can’t wait for lunch.