The campaign for change and hope is done. It was successfully executed and the Obama Administration is now transitioning into the work for change and hope. There is no doubt anywhere that social media played a critical role in Obama’s win. One more place that change has come is the web presence for our federal government. I know I’m preaching to the choir and we’re all pretty excited that the web/tech medium is finding its way, its audience, its voice.
What’s more is that the White House web site is not just a super sleek, updated resource for information, it is also an appeal for interaction. That’s the keystone for social media, connection, participation, listening. Check out Mr. Owyang’s write up on the government’s foray into social media. Facebook Connect is another way to transmigrate information/news stories and web presence to multiple places. CNN did that with Facebook on inauguration day.
It is awesome to watch social media permeate the mainstream…like wildfire. Share, Share, Share. And raise a glass of wine for 2009; then send your friends and family someone’s wine blog post you enjoyed!
Image courtesy of Julia Roy’s Blog.
On Tuesday, Macon Phillips, the Director of New Media for the White House, introduced the White House Blog
http://matthewcharof.blogspot.com/2009/01/white-house-blog.html
Isn’t that exciting too…I’ve been watching that AND the site counting Obama’s Promises…the ones he’s kept, stalled, broken etc. Won’t people be delirious and confused with all this transparency!?